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Stores refurbish to increase sales

Taipei Times
Date: Apr 27, 2015
By: Amy Su  /  Staff reporter

Several department store operators recently spent tens of millions of New Taiwan dollars on refurbishing their major stores as competition becomes fiercer in the fast-changing market.

Earlier this month, Pacific Sogo Department Stores Co (太平洋崇光百貨), the nation’s second-largest department store operator, reopened two floors for jewelry, casual clothing and sportswear at its Zhongxiao branch in Taipei after a month-long refurbishment.

“The Zhongxiao branch has been open for 28 years,” Pacific Sogo vice president Cindy Wu (吳素吟) said on Tuesday last week.

“Facing stiffer competition in the department store industry lately, the company hopes to remain ahead of its competitors in terms of products and decor,” she added.     [FULL  STORY]

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