How fierce fried chicken market in Taiwan has made KFC chicken ‘even better’
Taiwan News
Date: 2018/07/06
By: Keoni Everington, Taiwan News, Staff Writer
TAIPEI (Taiwan News) — For those expats who have tried KFC in Taiwan and wondered
KFC fried chicken bucket meal. (Image from Pixnet.net)
why the fried chicken is crispier, juicier and spicier than its American cousin, a writer at OZY.com gained some insights into some of the localized ingredients and preparations to compete in Taiwan’s fierce fried chicken market.
Fried chicken is king in Taiwan with Taiwanese popcorn chicken and Taiwanese style fried chicken taking first and second place, respectively, on ezTravel’s list of the 10 most popular street foods in Taiwan last year. To compete with local Taiwanese contenders, KFC has had to make extensive adaptations to its offerings in the local market.
In her article titled, “Why KFC is even better in Taiwan,” Leslie Nguyen-Okwu first points out the many menu differences, such as KFC’s breakfast option of congee rice porridge topped with fried chicken, pork floss and sweet corn. She mentions an Elvisesque sandwich that contains smoked bacon, fried chicken and peanut butter; the only thing that Elvis would miss would be the bananas. [FULL STORY]