EARLY BIRD SPECIAL: Despite pricing its trial rate plan at half of what Taiwan’s three biggest telecoms have offered, Taiwan Star urged rivals to forgo a price war
Date: Mar 11, 2020
By: Lisa Wang / Staff reporter
With its new “early bird” packages, Taiwan Star offers subscribers two-year, 4G rate plans of at least NT$599 (US$19.94) with unlimited data that are to upgrade to 5G once services launch.
Subscribers can start the trial plan now or withhold the package until the commercial launch of 5G services in the fourth quarter, Taiwan Star said.
The NT$599 plan was first launched in Taiwan in 2014, when Taiwan Star entered the telecom market and began rolling out unconventional rate plans to sabotage the pricing schemes of the nation’s three largest telecoms. [FULL SORY]