CONSUMER MARKET:Apple Inc’s plan to implement a 12-month smartphone handset upgrade could improve Hon Hai’s business prospects, as it is the main handset assembler
Date: Sep 29, 2015
By: Lauly Li / Staff reporter
Apple Inc’s iPhone installment plan in the could shorten the iPhone replacement cycle and expand its second-hand market, which would benefit its main assembler, Hon Hai Precision Industry Co (鴻海精密), in the long term, as it also runs Apple’s iPhone trade-in scheme in China, analysts said.
The US company on Sept. 9 announced a new iPhone installment program for iPhone users keen to renew their iPhone every year.
The monthly payment plan — the lowest price starting at US$32 per month — allows Apple’s customers to buy a new iPhone every 12 months without having to enter a two-year binding contract with US telecom operators. [FULL STORY]