Chunghwa aims to grab 40% of 4G user market

UPGRADING:The nation’s biggest telecom operator expects a government subsidy program to spur migration from 2G to 4G, as it expands its network

Taipei Times
Date: Dec 18, 2015
By: Lisa Wang  /  Staff reporter

Chunghwa Telecom Co (中華電信) aims to expand its 4G customer base to about 6.4 million users next year, with a nearly 40 percent share of the market, a company executive said yesterday.

The nation’s biggest telecom operator, which is on track to hit its target of 4.4 million 4G users since the service was launched in May, said that consumers’ concerns about speed and network coverage have been mostly resolved.

“We expect more customers — especially 2G users — to migrate to 4G services, particularly 2G users,” Chunghwa president Shih Mu-piao (石木標) told reporters on the sidelines of a press conference.

About 30 percent of the company’s 900,000 2G users are expected to shift to 4G by the end of March, when a government subsidy for the migration ends, Shih said.

In October, the government unveiled a NT$5 billion (US$151.4 million) economic stimulus package, including a subsidy of NT$2,000 per phone and a service fee of NT$200 for three months for 2G users upgrading to 4G.     [FULL  STORY]

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