Images of Confucius used in marketing campaign to bring more tourism and interest in Tainan County
By: Scott Morgan, Taiwan News, Staff Writer
TAIPEI (Taiwan News) – Legendary philosopher Confucius (孔子) has been recruited by the Tainan County Government (臺南市政府) to promote the region as a tourist destination and to encourage deeper understanding of the region’s history, through limited edition “Confucius snack noodles.”
The “most holy snack noodles” are available for a limited time, and only available at historical sites in Tainan City (臺南市).
The Cultural Affairs Bureau of Tainan City Government has running form with this type of promotion, previously enlisting Koxinga (國姓爺) to promote the region via locally-made beer and potato chips.
The package includes a play on words based on Confucius teachings, and well as images of the Tainan Confucius Temple. [FULL STORY]