FEATURE: Candidates court voters with merchandise

ATTENTION-GRABBING:One election hopeful is handing out condoms and sanitary pads bearing puns on their packages to make sure that voters remember her name

Taipei Times
Date:  Dec 27, 2015
By: Chung Hung-liang, Hsieh Chia-chun, Yeh Kuan-yu and Jona  /  Staff reporters, with staff writer

In the run-up to next month’s legislative elections, candidates in Taipei are

People First Party legislative candidate Vivian Huang holds up a promotional bag during a campaign event in Taipei on Dec. 12. Photo: Liang Pei-chi, Taipei Times

People First Party legislative candidate Vivian Huang holds up a promotional bag during a campaign event in Taipei on Dec. 12. Photo: Liang Pei-chi, Taipei Times

frantically distributing campaign memorabilia — from crackers to condoms — in an attempt to build name recognition.

In many contested districts, “third force” and independent candidates, as well as candidates from the Chinese Nationalist Party (KMT) and Democratic Progressive Party (DPP), are seeking to advertize their campaigns, particularly to young voters, with novelty merchandise and memorabilia items.

Miao Po-ya (苗博雅), the Green Party-Social Democratic Party Alliance’s legislative candidate for Taipei’s eighth electoral district, tapped into social outrage by printing stickers supporting a boycott of Ting Hsin International Group, in addition to stickers supporting marriage equality.

To emphasize Miao’s support for food safety, campaign staffers distributed I-Mei Foods soda crackers — a corporation perceived as a socially conscious and a safe alternative to Ting Hsin.      [FULL  STORY]

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