SEEKING SALES DRIVERS:Analyst Wang Chung-ching said Taiwanese manufacturers need to look to emerging markets and find niches where they can best compete
Taipei Times
Date: Aug 29, 2016
By: Kuo Chia-erh / Staff reporter
The nation’s electrical engineering and machinery industry could consider Southeast Asia as a market for new demand, the Taiwan Institute of Economic Research (TIER, 台灣經濟研究院) said last week.
Given the region’s stable economic growth, demand from Southeast Asian countries would be more favorable in the long term, TIER senior analyst Wang Chung-ching (王忠慶) told a seminar organized by Taiwan Stock Exchange Corp (台灣證券交易所) on Wednesday.
As demand in Taiwan is unlikely to increase significantly in the near future, manufacturers need to seek new sales drivers in emerging markets while the government could help manufacturers find new buyers via existing channel networks, as many Taiwanese companies have operated in Southeast Asia for years, Wang said.
Taiwan’s exports of machinery equipment dropped 6.9 percent to US$19.4 billion last year from a year earlier, the fourth consecutive year of decline, data compiled by the Taiwan Association of Machinery Industry (TAMI, 台灣機械工業同業公會) showed. [FULL STORY]
