Taipei Times
Date: May 02, 2018
By: Lisa Wang  /  Staff reporter

Taiwan Mobile Co (台灣大哥大) expects mobile revenue to remain flat over the next two years as it seeks to bolster its presence in the enterprise sector to counter the effect of escalating subscriber-price wars.

On the commercial side, cut-throat competition continues to lower telecom service tariffs, which will reduce average revenue per user (ARPU) and cut into the company’s top line, Taiwan Mobile president James Cheng (鄭俊卿) told an investor teleconference on Monday.

However, the firm has also found that most of the lower-rate plan subscribers sign their service contracts through online stores or social media partners, not in brick-and-mortar stores, he said.

That has meant a reduction in operating costs as Taiwan Mobile does not pay handset subsidies and dealer’s commissions for those subscribers, Cheng said.
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