Taiwan’s group-buying market full of potential: executive

Taiwan News
Date: 2015-12-02
By: Central News Agency

While group buying may be a declining trend in some countries, the market potential in Taiwan is still big, Jan Hung-tze, chairman of PChome Online Inc., said Wednesday.

Jan said group buying — a system under which discounts are offered on goods and services once a certain number of consumers have signed up — has developed very differently in the Asian and U.S. markets.

Although the American group buying pioneer Groupon just closed its operations in Taiwan, there is still huge potential for growth in that business here, Jan said at a ceremony for an online world food award, sponsored by 17Life and Taishin International Bank.     [FULL  STORY]

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