Focus Taiwan
Date: 2017/11/12
By: Shih Hsiu-chuan, CNA staff reporter
Taiwan’s tea industry has faltered in recent decades, plagued by stiff global
Thomas Shu (許正龍, back center)
competition, a steep fall in the acreage devoted to tea cultivation and the number of people interested in growing it, and quality scandals.
Thomas Shu (許正龍), honored as an “Ambassador of Taiwan Tea” in 2007, has been intent on changing that, hoping to revitalize a sector that to him represents the country’s historical, cultural, ecological, social and economic “backbone.”
In his own eyes, success will not be measured in sales or numbers but rather his ability to keep the industry viable and leave a promising future for the younger generation.
Shu’s years of effort to achieve his rather ambitious goal started with his steadfast commitment to the product itself. [FULL STORY]
