Taiwanese consumers drank US$1.6 billion in freshly made drinks

Focus Taiwan
Date: 2017/03/27
By:3 Huang Ya-chuan and S.C. Chang

Taipei, March 27 (CNA) Taiwan’s consumers like bubble tea, coffee and other freshly

(CNA file photo)

made drinks so much that they spent NT$49.1 billion (US$1.63 billion) on such products last year and the sector is expected to further expand this year, according to the Ministry of Economic Affairs on Monday.

The 2016 revenue number was a 3.9 percent increase from a year earlier.

The growth trend is expected to continue this year. The total revenue earned in January to February this year from beverage sales has already surpassed previous averages for the two-month period, the ministry said, adding that they believe 2017 sales will exceed that of 2016.

There were more than 20,000 drinks and coffee shops in Taiwan at the end of 2016, the MOEA said, noting that they’re mostly concentrated in areas of high population density such as in the vicinities of department stores and MRT (mass rapid transit) stations.

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